Founded and designed by Dae Lim, Sundae School’s runway show, which was held Thursday night at the House of Cannabis in SoHo, was meant as a celebration of the brand’s sixth anniversary and marks the brand’s return to New York City, where it was launched before relocating to Los Angeles. The runway show was also a celebration of 4/20, the national holiday for marijuana enthusiasts.

Role: Producer - Event/Social Capture

Client: Sundae School